Continuous monitoring using automated tools reflects the company's active approach to ensuring that they remain in compliance. Automated tools can provide real-time analytics and alerts about policy violations, unauthorized changes, and potentially malicious activity. Regular reports and reviews ensure that the company is not only aware of its real-time security posture but is also actively working to maintain compliance with relevant regulations and policies. On the other hand, internal audits are useful but may not happen continuously, and reliance on external audits limits the frequency and immediacy of compliance assurance. Historical incident analysis is reactive and does not necessarily ensure ongoing compliance.