A company wants to minimize the exposure of sensitive customer credit card data within its e-commerce environment. Which of the following data protection strategies would BEST reduce the risk of credit card data breaches while maintaining the ability to perform transactional operations?
Geolocation
Tokenization
Encryption
Masking
Tokenization is the best answer because it substitutes the sensitive data with non-sensitive equivalents, known as tokens, which have no exploitable value. This allows the company to process transactions without exposing actual credit card data, significantly reducing the risk of breaches while still enabling business functionality.
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