During a software development project, the project manager is collaborating with the client and the development team to determine how best to implement new features that will increase market share and customer satisfaction. The project is complex and involves several interdependent modules. What would be the most effective approach to managing the delivery of these features?
Develop the entire software in one-go to ensure all elements are compatible and then present it to the client for feedback.
Focus primarily on back-end development initially as it's the most complex part, releasing the front-end elements in later stages.
Begin by launching the least complex features to the market to establish presence and gradually scale up with more features.
Subdivide the project into smaller, incrementally deliverable modules that provide functioning segments of the software to garner early and frequent feedback from the client.