At the kickoff of a new project, the sponsor asks how the team will ensure the work delivers strategic value to the organization. As the project manager formally initiates the effort, which action should be taken first to align the project's expected outcomes with organizational objectives?
Selection of key business stakeholders
Assignment of project team roles and responsibilities
Identification of expected project benefits
Development of a comprehensive risk management plan
The first step is to identify and document the benefits the project is expected to create. Benefits identification during initiation links the project to strategic goals, provides a basis for the business case, and establishes metrics for later benefit realization. Developing a risk management plan, selecting stakeholders, or assigning roles are important, but they do not by themselves connect projected outcomes to business value.
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