As a project manager, you are tasked with engaging a group of stakeholders for a new construction project. Each stakeholder group has varying levels of influence and interest. What is the BEST way to engage these stakeholders to ensure the project’s success?
Send the same type of weekly project updates to all stakeholders.
Limit interaction with stakeholders to moments when critical issues arise.
Use formal reports as the method of communication for all stakeholder categories.
Develop a tailor-made engagement plan based on the influence and interest of each stakeholder group.
Developing a tailor-made engagement plan based on the analysis of each stakeholder's influence and interest maximizes the effectiveness of the communication and ensures all parties are appropriately involved. This approach respects the unique needs and potential impact of each category of stakeholder, enhancing project alignment and support. Generic updates might not address specific concerns or interests of key stakeholder groups, risking inadequate engagement. Limited interaction only when issues arise fails to build the ongoing relationship necessary for project success, and using the same method for all might overlook the nuanced differences in stakeholder expectations and needs.
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