A project manager is leading a planning session for a complex marketing campaign. The team has identified the major deliverables but is struggling to estimate the effort and resources required. To address this, the project manager guides the team to break down each deliverable into smaller, more manageable components, stopping when the components can be reliably estimated and assigned. What activity is the project manager facilitating?
Creating the Work Breakdown Structure (WBS) through decomposition
Developing the project schedule using rolling wave planning
Performing a qualitative risk analysis to prioritize threats
Finalizing the resource management plan by assigning personnel
The correct answer involves creating the Work Breakdown Structure (WBS) through the technique of decomposition. The scenario describes the process of subdividing project deliverables into smaller, more manageable parts until they become work packages that can be easily estimated, managed, and controlled. Performing a qualitative risk analysis is a process for prioritizing identified risks, not for breaking down deliverables. Rolling wave planning is a progressive elaboration technique where work in the near term is planned in detail while future work is planned at a higher level; although related, the core activity described is decomposition. Finalizing the resource management plan is a separate process that often uses the WBS as an input but is not the activity of breaking down the work itself.
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