A program to consolidate enterprise IT infrastructure is facing active resistance from a key department that fears operational disruption. Concurrently, the steering committee is demanding accelerated timelines. The existing communication plan prescribes only monthly newsletters. To regain alignment across the program, what is the program manager's MOST effective action?
Schedule targeted workshops with the resistant department to address their concerns and provide the steering committee with a revised, risk-adjusted forecast.
Escalate the department's resistance to the program sponsor and request their intervention to enforce compliance with objectives.
Organize a program-wide town hall to publicly address the resistance and reiterate the strategic importance of the consolidation.
Increase the frequency of the program newsletter to provide all stakeholders with more transparent updates on progress and challenges.
The most effective strategy involves addressing the specific, differing needs of the conflicting stakeholder groups directly. Targeted workshops allow the resistant department to co-create solutions, fostering buy-in and mitigating their specific fears. Simultaneously, providing the steering committee with a revised, risk-adjusted forecast directly addresses their demand for acceleration while managing their expectations realistically. The other options are less effective because they either fail to target the specific stakeholder issues, are overly broad, or escalate the situation prematurely.
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What does it mean to customize communication methods and messages for stakeholders?
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PgMP
Stakeholder Engagement
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