A data analyst at an e-commerce company is tasked with gathering feedback on a new feature recently rolled out to its entire user base of 500,000 customers. The goal is to obtain insights that are representative of the whole user population while minimizing costs and time. The analyst decides to send a survey to a smaller, selected group of users. Which data collection method is the analyst employing?
The correct answer is Sampling. Sampling is the technique of selecting a subset of individuals from within a statistical population to estimate the characteristics of the whole population. This method is ideal for the scenario because it allows the company to gather representative feedback in a cost-effective and timely manner, which would be impractical with a population of 500,000 users.
A census is incorrect because it involves collecting data from every single member of a population. In this scenario, that would mean surveying all 500,000 users, which the analyst is explicitly trying to avoid due to cost and time constraints.
ETL (Extract, Transform, Load) is a data integration process used to collect data from various source systems, transform it, and load it into a target database like a data warehouse. It is used for managing existing data, not for collecting new, primary data from users through a survey.
Data augmentation is a technique used to artificially increase the size of a dataset by creating modified copies of existing data. It is a data transformation method, often used in machine learning, and is not a method for collecting primary data from people.
Ask Bash
Bash is our AI bot, trained to help you pass your exam. AI Generated Content may display inaccurate information, always double-check anything important.
What is the difference between sampling and a census?
Open an interactive chat with Bash
Why is sampling considered cost-effective?
Open an interactive chat with Bash
How is a representative sample selected?
Open an interactive chat with Bash
CompTIA Data+ DA0-002 (V2)
Data Acquisition and Preparation
Your Score:
Report Issue
Bash, the Crucial Exams Chat Bot
AI Bot
Loading...
Loading...
Loading...
Pass with Confidence.
IT & Cybersecurity Package
You have hit the limits of our free tier, become a Premium Member today for unlimited access.
Military, Healthcare worker, Gov. employee or Teacher? See if you qualify for a Community Discount.
Monthly
$19.99 $11.99
$11.99/mo
Billed monthly, Cancel any time.
$19.99 after promotion ends
3 Month Pass
$44.99 $26.99
$8.99/mo
One time purchase of $26.99, Does not auto-renew.
$44.99 after promotion ends
Save $18!
MOST POPULAR
Annual Pass
$119.99 $71.99
$5.99/mo
One time purchase of $71.99, Does not auto-renew.
$119.99 after promotion ends
Save $48!
BEST DEAL
Lifetime Pass
$189.99 $113.99
One time purchase, Good for life.
Save $76!
What You Get
All IT & Cybersecurity Package plans include the following perks and exams .