A BI analyst is rebuilding a KPI dashboard for external investors. The company recently updated its corporate style guide, which specifies exact hex codes for primary and secondary colors, approved typography, and clear-space rules for the wordmark. To avoid repeating the branding inconsistencies that appeared in an earlier draft, which action should the analyst take before publishing the refreshed dashboard?
Apply the visualization tool's default business theme and add the company name in plain text instead of the wordmark
Consult the latest style guide, import the approved color palette and wordmark assets into the dashboard, and obtain marketing sign-off on the visual design
Retain existing charts but add a gradient overlay using the colors from the website hero image for visual interest
Allow each business unit to recolor its widgets to highlight its data, as long as the logo remains on the cover slide
Consulting the current style guide ensures the analyst imports the correct color palette, typography, and official wordmark assets, then validates the layout with the marketing or brand office. This guarantees the dashboard complies with trademark and visual-identity rules, preserving brand recognition and stakeholder trust. The other approaches either ignore the style guide, use default themes, introduce off-brand gradients, or allow departmental recoloring-each of which fragments the visual identity and can confuse or mislead viewers.
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