Business-critical assets and processes are prime targets for cyber adversaries as they often store or process sensitive information and are essential for the organization's operations. Focusing on these assets helps in early detection of malicious activity, potentially avoiding a significant impact on the business. Isolated networks, while important, don't necessarily hold sensitive info. Misconfigurations are a broad area that doesn't directly relate to protecting sensitive information. Similarly, honeypots are traps set to detect or study attackers but do not directly protect sensitive information.