A marketing product manager reviewed the average daily engagement on their platform. Last month, the average was 350 interactions each day. This month, the average rose to 500 interactions each day. What is the percent change in average daily engagement?
15%
240%
30%
42.9%
The calculation for percent change involves subtracting the earlier value from the newer value, dividing that result by the earlier value, then multiplying by 100. In this situation, subtracting 350 from 500 yields 150. Dividing 150 by 350 gives about 0.4286, which equals 42.86% when multiplied by 100. Other choices do not follow this formula accurately. For example, 15% understates the change, 240% mixes up the ratio and overstates the result, while 30% uses an incorrect difference-to-base ratio.
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